Monthly Archives: July 2014

Colored Mascara

OOH LA LA - Lush Purple Lashes!

OOH LA LA – Lush Purple Lashes!

A lot of ladies claim that if stranded on a desert island and they had to pick but one cosmetic to have, mascara would be their beauty product of choice in order to maintain any semblance of looking cute upon their rescue.

Maybe I can MacGyver this mascara wand into a rescue signal...

Maybe I can MacGyver this mascara wand into a rescue signal…

Lashes have certainly benefited from recent technological advancements in beauty products and what was once reserved for costume dressing and super special occasions is now frequently incorporated into daily routines and regular maintenance. Between vibrating wands, mace shaped brushes (that’s the medieval weapon that looks like a spike-covered club… next to your eyeball), false lashes becoming more common than ever, and lash extensions being done as often as highlights, we have no excuse now for lackluster lashes.

In the same way that styling is partially an experiment, so is makeup application; trying a cream blush instead of a powder one, attempting to use liquid liner through endless trials and errors to perfect your cat-eye, picking out a new lip stain in a color you wouldn’t normally wear, etc… Well kids, it’s time for another experiment. Step away from your black and brown mascaras and pick up one in an unexpected subtle jewel-tone or a high impact bright. You’ll get the eye-opening effect you want but it’ll look fresh and fun! Take a look at these stars who’ve given the trend a go and reaped the stylish benefits:

Ever the risk-taker, Rihanna makes her hazel eyes pop with bold indigo mascara.

Ever the risk-taker, RIHANNA makes her hazel eyes pop with bold indigo mascara.

LEA MICHELE warms up her brown eyes with plum purple lashes which beautifully compliment her hot pink dress!

LEA MICHELE warms up her brown eyes with plum purple lashes which beautifully compliment her hot pink dress!

MARIA MENOUNOS updates her go-to style of a shiny blowout and glossy nude lip with a bright blue lash.

MARIA MENOUNOS updates her go-to style of a shiny blowout and glossy nude lip with a bright blue lash.

CARA DELEVINGNE gets lashed out for a Stella McCartney runway show!

CARA DELEVINGNE gets lashed out for a Stella McCartney runway show!

Today you can find mascara in every color under the sun from quiet tints to loud neons so head to your favorite store or site to stock up on beauty products, add a teal green or moody navy mascara to your basket, and start experimenting!

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Maxed Out – The Art of Maxi Dressing

While many of us enjoy the routine we have every morning of washing, brushing, coiffing, painting, and dressing, we can certainly agree that the less time we spend primping the better. Enter the maxi dress.

Once you pick your style – solid or print / strapless or racerback / fitted or loose / minimal or bohemian / casual or dressy – all you have left to do is accessorize. Take Ms. Alba for example; she determined that she felt like adding a bit of edge to her daytime stroll and decided to take her graphic black & white printed dress into rocker territory with a cropped leather vest replete with silver hardware, a detail echoed in her modern jewelry.

Too much? Then take Minka Kelly’s approach with a simple black empire waist maxi that shows off your decolletage and a hint of leg through a sheer skirt. Comfortable black ballet flats, aviators, and understated jewelry keep the look pared down yet put together.

Ashley ventures well into the land of the bohemian with a tribal print, wide brim hat, and gladiator sandals. Easy, comfortable, & cute.

The ever fashionable Ms. Beckinsale also went for a strapless printed number but enhanced her ensemble with a dash of Rodeo Drive via her impressively large leather bag and gold statement jewelry.

So do you need more celeb references or can we start shopping? No? Dandy!

We’ve got a great assortment of maxi dresses and skirts that’ll suit your on-the-go lifestyle without sacrificing that which we all strive for – checking ourselves out in a full-length mirror and saying “Not too shabby.”

Maxi dresses retain the desirable quality of being both supremely easy to wear and transitioning seamlessly from day to night. Here are two of our favorite styles: Feel The Piece’s Trudy dress comes in a rich, moody, navy color with an intriguing ombré detail at the top and a modern racerback. Metallic jewels leap off of the dark background providing you an excellent canvas for experimentation with accessories. Joie’s Ruma maxi dress comes in a bright, but earthy ikat print influenced by Middle Eastern and Asian textiles. Setting off your tan perfectly, the varying oranges and browns look beautiful with gold chains and leather cuffs yielding a down-to-earth bohemian vibe.

Now, for your consideration I bring you maxi dresses that double as evening-wear for the laid back girl who’s got places to go and people to stun. These three dresses can be worn to any number of warm weather fêtes like destination weddings and rooftop cocktail parties. Each one of them has a fun detail or two like interesting straps, ornaments, or multi-way ties. These pieces blend elegance and a low key attitude for a look that’s fresh, venue-appropriate, and infused with a composed ease.

And to wrap this dress-fest up – we’ll throw in a maxi skirt that begs for a fitted cropped top. Pick up this Donna Mizani maxi circle skirt in black, white, or both! Wear it during the day with a simple tee or tank but don’t count it out for night time shindigs. A carved shoulder crop top complements this skirt in the most modern way and is a surprisingly chic choice for dressier occasions.

Now head to SINGER22.com and let your minis know that they’ve got company!

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