Tag Archives: IRO

Shop Our Holiday 2013 Look Book: City Chic

9:00 AM

Look BookAs of November 1st, Starbucks officially traded out their signature white cups for their (highly-anticipated) red holiday cups. And we all know, once this switcheroo happens the holiday season is in full swing. It's hard to believe that just a couple of months ago we were lounging on the beach soaking up the sun. Since the holiday season approached pretty fast, we can only assume your wardrobe isn't fully prepared for all the parties, dinners and family gatherings. That's where we come in.

Our 2013 City Chic Holiday Look Book will surely influence you for this joyous season. Our inspiration? Gritty meets beautiful: taking bold, elegant pieces and allowing their natural beauty pop out amongst the crowd. There's no need to be a wallflower, ladies. Show off your style and stand out!

Shop our look book after the jump and watch our behind-the-scenes video from our holiday photo shoot. (more…)

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Baby, It’s Cold Outside: Layer Up!

2:38 PM

Layers For those of you on the East Coast, we assume you're well aware of the recent temperature drop we've been experiencing. The weather has been crisp, cool, fresh and an all-around perfect fall season as of yet. If you haven't already done so, it's officially time to break out your layering pieces.

Oh, layering. Where do we even begin? We think of layering as a type of art. If done properly, you can look so effortless and chic like you quickly threw together this masterpiece of an outfit. Someone will always pay you that compliment of, “Oh my god you look so cute today!” and the response is generally, “Really?!! I just threw it on and ran out the door.”

Bottom line: once you know how to properly layer your garments the outcome will always be compliment-worthy. We put together four different layered-up outfits for daily situations all girls encounter.

Watch the video to see how we layer up! (more…)

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Trends to Try for the Upcoming Winter Season

11:14 AM

Winter BluesThere are many people who are willing to look fashionable but are sometimes at a loss as to how to do this. For instance, most people often have a very difficult time figuring out what kind of clothes to wear during winter. For most, the fact that it’s very cold makes them go for functionality rather than form when shopping for winter clothes. This means that they sacrifice fashion just to be comfortable.

However, the fact of the matter is that you can get the best of both worlds if you are interested in it. There are a few fashion trends that are poised to be very popular during the winter and which still remain fashionable. Some of these include: (more…)

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Meet The Model: Alejandra

9:29 AM

Get a closer look at one of our SINGER22 models Alejandra! Find out her favorite movies, where she's from, her must-have food and more. Shop a few items Alejandra is wearing:

Be sure to subscribe to our YouTube channel Singer22Style!

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Prepare Your Wardrobes! Our Fall Lookbook is Ready to Go

10:47 AM

LookbookWe still have a few official days of summer left before fall is in full swing. We've been getting a small dose of the crisp fall weather, but it's definitely time to break out the sweaters, scarves and boots. And, in case you aren't sure, the first official day of fall in Sunday, September 22.

Take a look (and shop!) at our Fall Lookbook featuring four different trends we're most excited about for the upcoming season. (more…)

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Behind The Scenes: DuJour Ad Photo Shoot!

10:39 AM

Here's a behind-the-scenes look at our fall photo shoot for DuJour magazine. Fall may not officially be here but it sure feels like it outside. The temperatures are starting to drop and that crisp, cool “fall smell” is in the air. This only means one thing: sweater weather. (more…)

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22 Seconds of Style: Finders Keepers, JOIE, Siwy Denim, & IRO

10:22 AM

Need an outfit that can go from day-to-night with an effortless touch? Check out our 22 Seconds of Style to put together a simple, versatile look using only a few pieces! Shop all the items here: (more…)

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22 Seconds of Style: joie, IRO, Siwy & Rails

9:22 AM

What's better than plaid, leather and cut off shorts? Nothing, really. We're loving this versatile look that's laid-back, effortless and chic. Like the items used above? Shop them here:

  • IRO Mert Leather Vest in Gray/Green
  • joie Dalton Ankle Bootie in Cement
  • Rails Hunter Long Sleeve Button Down in Green/White
  • Siwy Denim Camilla Cut Off Shorts in Jet Obsidian

Subscribe to your YouTube channel Singer22Style!

What's your favorite item from the video?

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Behind The Scenes Look at Our Fall Ad for DuJour Magazine!

1:30 PM

Watch a quick glimpse of our photo shoot for a fall ad going out in DuJour magazine.

Here's a list of just a few items featured in the video:

  • Rails Hunter Long Sleeve Button Down in Wine/White
  • Ray-Ban Round 50mm Metal Sunglasses in Arista 001
  • IRO Clay Destroyed T Shirt in Ecru
  • Equipment Leopard Abbot Bomber Jacket with Contrast in Natural
  • Schutz Arleen Shoe in Black

Be sure to subscribe to our YouTube channel, Singer22Style!

Let us know what your fall style consists of below.

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Singer22 Look of April – Behind the Scenes

8:55 AM

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As the saying goes: April showers bring May flowers. We’ve been experiencing some pretty unpredictable weather this month in New York. If you’re like us and haven’t been able to feel the full effect of spring, we put together a few versatile, fashionable outfits that will get you through this weather roller coaster.  (more…)

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