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The EVER icon signifies the Asian Proverb "Though a tree grows so high, the falling leaves return to the root." This idea flows throughout the EVER philosophy of embracing progress yet timelessness, to travel and return home. Ever's Creative Director is Jason Bleick, in between non-stop flights around the world, city-hopping, overnights stays and shooting photos in the streets, Jason Bleick is in Los Angeles working passionately on the creative direction of EVER. Bleick was exposed to the cut and sew process as a child through the sewing factories that his father owned and operated. Growing up in Huntington Beach, CA among the surf and skate culture, Bleick spent 15 years of his career for the action sports industry. In 2003 Bleick made his debut with EVER in the contemporary market. Since launching their first collection in 2003, Ever has lived up to its reputation as the most comfortable luxury travel collection for men and women. With an emphasis on staying true to classic bodies, while elevating the construction and finishing process, the collections have a casual and timeless tone. To find the highest quality fabrics and components available, the Ever team travels around the world visiting both crowded and remote places searching for unique details that make Ever the ultimate first class brand.
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